Home | TrendTracker | PowerBlog Reviews | The Experts | Newsletter
SMALL BUSINESS TRENDS brings you daily updates on trends that influence the global small business market.
Anita Campbell, Editor
Past life: CEO, corporate executive, tech entrepreneur, retailer, general counsel, marketer, HR ... (more)
email me
free business magazines
Trade publications FREE to qualified professionals. No hidden offers and no purchase necessary.
On Wall Street
The Deal
Computing Canada
Employee Benefit
Oracle Magazine
100+ additional titles. Click to browse.
Previous Small Business Trends articles can be found at the links below:
October 2003
November 2003
December 2003
January 2004
February 2004
March 2004
April 2004
May 2004
June 2004
July 2004
August 2004
September 2004
October 2004
November 2004
December 2004
January 2005
February 2005
March 2005
April 2005
May 2005
June 2005
July 2005
August 2005
September 2005
October 2005
November 2005
Or, use the search box below to find a
specific post:

Sign up for our FREE Small Business Trends newsletter. (View Current)

We publish regularly and promise we won't share your email address with anyone. (Privacy Policy)
* Don’t have time to read several dozen blogs a day? Pick two or three. Your brain will thank you for it.

Small Business Trends Radio
Tuesdays, 1:00 PM Eastern U.S. time
on Voice America network
Click to listen

November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details.
Sunday, November 28, 2004
PowerBlog Review: Patent Pending

Editor's note: Can it possibly be the forty-first in our regular weekly series of PowerBlog Reviews of business weblogs? Yes, it is!

This week's PowerBlog Review is about the blog Patent Pending.

Or, as the full title describes the site, "Patent Pending - Inventions and Technology Updates For Fans of Inventions and Technology, Startup Companies and Entrepreneurs."

The Patent Pending blog is the brainchild of Robert Shaver, an attorney from Boise, Idaho, USA who enjoys technology.

Patent law blogs are nothing new -- there are dozens already. But Patent Pending is different. It is so interesting.

Robert says he didn't set out to write a typical "blawg" or law blog. Mostly those are read by lawyers and as he says, patent law is "a boring subject even for me."

Instead, he wanted to write about things that were of interest to non-attorneys -- things that inventors or other people interested in inventions and technology would want to read.

Robert has always liked to read facts about inventions, such as the items that trivia columnist L.M. Boyd used to write. He thought that if he liked it, so might others. So he decided to write about what interested him, using L.M. Boyd for inspiration. He says he looks for "...information that is readable, interesting, and something that the average person would have a hard time finding. Patents are good for that, because there are 6 million of them to choose from."

What you will find at Patent Pending is not typical blog fare. For one thing, it is mostly original content. For another, it is often about events that were news a long time ago, instead of something that happened yesterday or last week. Yet somehow it all seems fresh and relevant. History, technology, inventions, historical patents and trademarks are all covered -- often with a sense of intelligent humor and wit.

Thomas Edison Ticker Some of the historical patent posts are absorbing -- even when they're about subjects you'd think would be a snooze. Take for instance, the plow. There is a great post on the history of the plow, replete with diagrams of a John Deere patent for a plow. Boring it sounds, but boring it is not. A lot of interest is added by the different patent diagrams and images Robert inserts in the post.

The way Robert approaches his subject matter heightens the interest. One of the techniques he uses adeptly is to tell a story using background information about inventors. One of my favorite posts is about Thomas Edison's invention of the ticker tape. The post illustrates Edison's capabilities as a negotiator, and how he received over ten times the amount for the invention than he expected -- all by knowing when to ask a question rather than answering one. While the post is ostensibly about the ticker tape, it is really a vignette about Thomas Edison the entrepreneur.

In addition to all the invention and technology topics, Patent Pending also gives practical tips about patents for inventors. For instance, did you think getting a patent was expensive? Well, perhaps it's not as expensive as you think, as this post, Patenting Basics, Q & A, points out.

The Power: The Power of Patent Pending is in the content that is full of trivia, but hardly trivial. And it is also in the way the blog tells stories, covers unusual topics, and uses images and diagrams to make for fascinating -- even addicting -- reading out of what would otherwise be dry subject matter.

More news... more trends... more insight...

Home | Privacy | Terms | SmallBizTrends
(c) Copyright 2003 - 2005, Small Business Trends LLC. All rights reserved.