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SMALL BUSINESS TRENDS brings you daily updates on trends that influence the global small business market.
Anita Campbell, Editor
Past life: CEO, corporate executive, tech entrepreneur, retailer, general counsel, marketer, HR ... (more)
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November 1st: Torsten Jacobi, CEO of Creative Weblogging, joins host Anita Campbell. Sponsored by Six Disciplines. Show details.
Friday, November 04, 2005
Small Business Trends is Moving
This weekend (November 5 - 6, 2006) this site will be moving to a new domain, a new look, and a new software package -- WordPress.

Over the weekend we will be moving to a new address: http://www.smallbiztrends.com. If you go there now you will simply see a page listing the site features. You will know when the move has occurred, when you can see the newly re-designed blog at that page.

Please update your bookmarks with the new URL: http://www.smallbiztrends.com.

Also, the new RSS feed will be: http://feeds.feedburner.com/SmallBusinessTrends (NOTE: the previously posted URL was incorrect! If you subscribed to a different URL, please use this one now).

Chances are that the site may be unavailable temporarily for a short while, as the move is taking place. I am sorry for any inconvenience.

See you over at the new site!
Holiday 2005 Online Sales To Increase
The predictions for holiday 2005 sales are rolling in fast and furious for the United States market. Here is a rundown so far:Both reports indicate that what is driving more Web shopping is: (1) higher gasoline prices in the U.S., and (2) continuing broad adoption of the Web, i.e., more Americans are online and comfortable transacting business there.

For retailers that are primarily brick and mortar, doing more to push their online channels would be a good move. Also, retailers not offering free shipping will be at a competitive disadvantage -- so think about offering free shipping.
Tuesday, November 01, 2005
Small Business Trends Newsletter Now Online
Those of you who read this site using RSS feeds and newsreaders may be unaware that we offer a free monthly newsletter, too.

Join the 2000+ readers who like to receive the monthly newsletter because it contains a digest of the most popular articles on this site (by page views). You will also find important announcements and a Letter to the Editor feature, and links to offsite content. It's a good way to be reminded to come over and catch up on what's happening.

The newsletter goes out via email roughly every 3 to 4 weeks. We know your time is valuable and we try not to bombard you. We never sell your email address to third parties.

Read the latest newsletter online here.

Or you can find out more about the newsletter and free downloads that we offer for subscribing, on the main Small Business newsletter directory page.
Sunday, October 30, 2005
Using Email For Selling to Small Businesses
Do you use email to make cold calls on small businesses? Or, more precisely, do you use email as the first point of contact to try to get an appointment by phone or in person with a small business owner?

Over at BNET I have two articles posted about using email as part of your sales outreach -- and I'm not talking about blasting out thousands of direct marketing messages (or spam as some might call it). Read:

Cold Calling Today

Making Email Contact with Web 2.0 Entrepreneurs
More news... more trends... more insight...

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